Maximizing Online Visibility: SEO and Social Media Strategies Unveiled

2024 growth hacking with top web marketing and Internet marketing strategies: Social media marketing strategies + SEO

Created By Sharpening your Axe .
4.6 STAR RATING
21,780 STUDENTS

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is this you?

you are...

🤔 Seeking a structured blueprint to navigate SEO and social media strategies?

🤯 Ready to propel your online presence to the top of search results and attract a dedicated audience?

🙌 Yearning to unravel the secrets of crafting compelling content and captivating social media posts?

🏗️ Craving actionable strategies to generate buzz and drive organic visibility?

🎨 Eager to unlock the secrets of building a successful online brand from the ground up?

💻 Dreaming of implementing strategies that ensure long-term online success?

IF YOU CAN RELATE TO ANY OF THESE, THEN SEO and Social Media Strategies Unveiled COURSE IS FOR YOU

17.5 hours on-demand video

Learn at your own pace with over 17.5 hours of pre-recorded video lectures that you can access anytime.

83 downloadable resources

Supplement your learning with a downloadable resource, such as a cheat sheet, workbook, or practice exam.

Access on mobile and TV

Take your studies anywhere with access to the course materials on your mobile devices and even on your TV for a comfortable learning experience.

Full lifetime access

Never lose access to the course content. Enroll once and revisit the lectures and resources whenever you need a refresher.

Certificate of completion

Earn a certificate upon completing the course, a valuable recognition of your accomplishment.

1 article

Articles to help improve your knowledge on the course

What you will learn

- Reach 1,000,000+ people with your marketing by combining the savviest SEO and social media strategies

- Top social media marketing strategies to brand yourself and your business as an authority

- Increase the sales conversion rate of your site visitors for immediate revenue boost

- Increase the sales conversion rate of your site visitors for immediate revenue boost

- Get ahead of your competitors with creative SEO strategies like voice SEO for 2024

- Get publicity and press coverage from large publications, radio shows, and podcasts

- SEO and social media courses in one great online marketing course

Course Content

39 sections • 223 lectures • 17h 37m total length

Course Introduction: watch this first to understand what you get from the course

Marketing strategies course welcome and let's begin | 03:51

How to get real traffic and a real SEO boost with the help of this course | 03:35

SEO introduction. Starting with keyword research

Breaking down our SEO steps into three phases | 02:16

Long-tail vs. short-tail SEO keywords | 08:10

Introduction to the Google keyword tool for SEO | 08:49

Keyword research example & getting you more comfortable exploring SEO keywords | 06:37

Using Artificial Intelligence and ChatGPT to get creative SEO keywords | 07:04

Google voice SEO & Answer-box SEO strategy | 04:53

Three other SEO keyword tools - just to give you more options | 02:42

Keyword density vs. keyword stuffing and tools to correctly manage it | 07:15

Creating a full list of SEO keywords to rank for and tracking them | 08:52

13-step SEO keyword research checklist | 08:01

Keywords exercise & test to further cement this part of SEO knowledge | 03:30

Final keyword tests's answers to see how I think about the keywords | 10:12

Building long-term keyword authority in your niche keywords | 08:50

Strategies for popular business types & first-time marketer mistakes

Section introduction - how SEO applies to YOUR business | 03:02

Ecommerce example for SEO | 06:17

Marketing strategy to promote a local service05:04

Set up your Google Search Console (formerly Webmaster tool) from Google

Disclaimer to this section in case you don't have a website | 01:14

Setting up your Google Search Console - formerly known as Webmaster Tools | 06:08

Creating your sitemap.xml | 04:22

Submitting new URLs and checking for page status and indexing | 04:00

What if your page doesn't get indexed by Google | 04:11

Where your pages are ranking and page/query performance | 03:42

User experience section of Google Search Console | 03:51

Google Analytics

Introduction to Google Analytics 4 | 03:34

Diving a little deeper into Google Analytics 4 | 02:44

Setting up Google Analytics 4 | 04:45

How To Connect GA4 To Your Website Data Stream | 09:28

Demo of Google Analytics 4 for a Google website and custom reports | 09:53

How to use the Google Search Console and Google Analytics together | 04:11

On-Page SEO to get a high click-through rate from the search result page

On-page SEO introduction | 06:52

Influencing SEO ranking with intent-match strategy | 06:26

Writing enticing meta tags to increase Google search result page clickthrough | 07:33

On-page SEO: Beginner to savvy and advanced strategies

How to set up the Yoast plugin for SEO11:04

Setting your SEO meta tags with Yoast in WordPress or directly in HTML | 02:57

Shopify SEO - setting title and description for Ecommerce | 07:45

Change in Google use of meta tags | 06:27

No-follow vs. follow links | 05:14

ADVANCED inner-page links: From a page to same page! Extra SEO boost 08:37

No-follow SEO update and the new UGC and Sponsored attributes | 03:01

Creative uses of the nofollow tag on your website | 04:34

Title tooltip tag for SEO | 06:09

Image ALT tag for SEO | 01:33

Cornerstone SEO pages that get shared more and rank better 05:26

Website load speed plugin to boost SEO | 01:53

Another website speed plugin to speed up WordPress even more | 08:17

Result in traffic weeks after optimizing my site speed to a 90+ score | 01:04

Automatically translate your site, rank in other languages & get more traffic | 06:48

Google EAT SEO, Google YMYL and what Google thinks is good content for SEO | 05:20

Revive Old Posts plugin for social sharing, scheduling & SEO boost | 06:06

Off-page SEO & smart SEO

Off-page SEO section introduction | 02:05

Google SEO for new websites & Google Citations | 06:01

How to get links on Wikipedia | 06:33

8 ways to get good links by getting publicity | 04:59

What makes a link good for SEO 06:16

Guest-blogging for SEO - how to do it properly | 03:44

Link-begging introduction. The brute-force approach that will never stop working | 04:50

SEO competitor link research | 02:48

Common SEO mistakes to avoid

Common SEO mistakes: Don't make these06:08

Additional SEO strategies to rank higher and be smarter about SEO

Google SEO trends for 2024 and what to focus on | 03:17

Advanced intent-match boosting strategy for ranking higher in Google search | 04:04

Are views a ranking factor? | 04:45

Common question: Should you have a blog? | 04:44

Combining on-page SEO and sales copywriting

Introducing on-page SEO and combining it with sales copywriting | 01:43

CHECKLIST: Sales page conversion checklist to boost sales in addition to SEO | 06:49

EXAMPLE of a sales page that balances SEO and conversion optimization | 04:21

Strategy to increase sales by adding scarcity | 02:51

Different way of looking at things for a moment

Ranking factor myths from Google staff | 04:23

Setting up your website

How to set up your website professionally and on your own | 03:57

How to choose a domain name | 08:09

Setting upSocial media marketing fundamentals and good practices your website

Social media marketing introduction | 01:51

Social media marketing mistakes 03:26

Social media marketing exercise that can get you significant traffic | 02:59

Setting upSocial media marketing fundamentals and good practices your website

Why a show - some students get confused | 03:59

Introduction to building your own show | 01:57

Advanced content repurposing with strategies that work today & in the future | 04:03

Goals for your show | 04:45

Monetization for your show | 04:23

Deciding on a solo show or a show with guests | 04:38

Topic coverage: Evergreen vs. current topics | 04:34

Example of a site that is newsy and evergreen | 02:25

What you can outsource for a show | 03:05

Daily, monthly or weekly show | 05:26

Live YouTube show or live Facebook show

Introducing live shows for maximum engagement and sales | 02:22

How to send your live stream to 30 different social sites with one stream | 02:45

Tips for a successful live show | 04:37

Brief introductions to a few additional social platforms

Four marketing hacks to promote anything in a scalable way | 11:38

Quora marketing to get immediate traffic to your website and videos | 05:24

Reddit | 05:12

Forums | 04:37

Writing headlines to get social and SEO attention

How to get higher social media post click-throughs by writing better headlines | 08:46

Extra strategies to maximize your referrals and sharing

How to get three different types of business referrals | 08:28

Net promoter score | 06:02

Instagram marketing

Instagram marketing section introduction | 01:13

Different possible posts on Instagram | 03:51

How the feed algorithm works and tips to take advantage of it | 01:36

How the feed algorithm works and tips to take advantage of it | 06:19

Instagram Stories algorithm | 02:45

Introduction to Instagram stories | 05:32

Instagram discover algorithm overview | 03:09

Explore and discover algorithm and how to go trending | 04:22

Instagram Reels algorithm | 02:53

Instagram reels | 02:04

Carousel posts, when and how to use them for most engagement | 03:18

Case study of hiring influencers for Instagram marketing | 06:24

Enabling insights | 02:49

TikTok marketing and TikTok ads

TikTok marketing section introduction | 00:31

Explaining the accounts shown in this course | 01:58

First thing after you create your account - correctly creating a screen name | 02:42

Importing your friends to build up an initial audience | 02:30

What to expect when you are just starting out | 03:19

Using TikTok hashtags | 04:37

Example how I find many good hashtags and use them | 06:47

Results of posting 24 hours later - 200 views! | 01:39

Joining TikTok challenges and trending hashtags | 01:42

Networking, commenting, liking | 03:44

Influencer marketing for Fiverr what when it is too early | 04:30

Stand for your phone | 01:39

Microphones | 01:59

TikTok ad account setup | 03:09

Creating your first ad | 10:08

Setting up an ad with the more advanced options | 06:00

Troubleshooting | 02:35

My ad results - 0.15/follower | 05:09

Showing more results of what it took to get 1,000 followers | 04:38

The big strategy for growth using ads | 01:37

Twitter marketing as a part of your online marketing

Twitter marketing section introduction04:24

Immediate advantages you can get in your Twitter marketing! | 07:16

Branding your Twitter page like a professional | 06:31

What to do on Twitter on day 1 | 06:45

Tweet formula: How much and what types of content to tweet | 05:31

Using hashtags in your social media updates 02:20

Twitter: How to consistently rank in hashtag searches & automate it w/Wordpress06:37

Ideal tweet length to maximize engagement and retweets | 02:01

Ideal number of hashtags to use in a tweet to amplify sharing & engagement 01:59

Best days and times to tweet | 02:02

Make your own business hashtag | 02:05

Creating pseudo-awards for virality and resharing | 02:38

Strategies for pinned tweets | 01:58

Influencer marketing tip using Twitter lists | 03:41

How to get many people to share your work with the "tweetables" strategy | 04:24

Facebook marketing as a part of your online marketing

Facebook marketing section introduction | 01:26

How to sell using existing groups on Facebook | 06:44

Facebook groups vs. Facebook business pages vs. Fan pages | 04:31

How the Facebook algorithm works | 04:08

How to make engagement beget more engagement | 03:26

Easiest Facebook marketing: From your own personal page | 04:02

Using Facebook groups for sales and engagement

Introduction to Facebook group marketing for engagement | 04:14

How to engage people in your group | 03:35

Post topic ideas that get engagement | 01:54

How to get people into your group | 04:05

Group rules and long-term success | 02:31

Examples of successful Facebook groups | 08:37

Premium and exclusive group strategy | 02:14

How to sell using pinned-posts | 02:27

How to sell B2B products with a Facebook group - strategy that impressed me | 10:05

Setting up your Facebook page

Facebook page section introduction | 04:15

Beginning to set up your Facebook page | 02:20

Page banner size | 02:28

Setting the brand image | 01:37

Facebook page call to action button and about section | 03:41

3 EXAMPLES of well-run Facebook pages for two different types of businesses | 06:11

How to go viral

Explaining the viral coefficient formula | 03:08

Viral coefficient calculator | 03:03

Ads having a role in virality | 05:39

How to use viral memes to go viral and boost sharing

Introduction to using memes in your online marketing | 01:07

How to begin finding viral memes to post on your social media | 03:17

How to create your own image memes in minutes and for free | 02:29

How to create your own gifs to go viral | 02:34

ADVANCED: Image SEO strategy for branding, sales, and SEO boost | 08:17

Create one place to host all your social media links for easy sharing | 05:37

How to go viral by creating your affiliate program with many people promoting it | 05:15

YouTube marketing as part of your online marketing strategy

YouTube SEO introduction | 04:51

How a professional would approach promotion of a single YouTube video | 04:25

YouTube On-Page SEO | 05:06

YouTube keyword autosuggest to get keyword ideas | 02:38

Special plugin to get insights on your and competitors videos on YouTube | 06:24

Introducing the YouTube recommendation algorithm | 08:47

Strategy for getting views from the YouTube recommendation algorithm | 05:29

Overview of my YouTube channel to give you ideas for how you can grow on YouTube | 06:11

Client case study: Choosing a YouTube influencer niche and monetizing it | 05:20

Using hashtags in video titles | 05:13

Social media marketing calendar

Section introduction - creating a social media marketing calendar and beyond | 01:19

How to get the pretty social media marketing calendar for your own use | 03:12

Overview of potential goals and strategies | 05:36

Social media marketing calendar to help you manage your online marketing | 16:36

Once you have a calendar, steps to ease into outsourcing & prerequisites | 03:35

Automation vs. outsourcing vs. being present vs. all of the above | 03:07

How long each type of posting takes | 03:27

When you should not have a social media calendar for your online marketing | 05:38

Email marketing and autoresponder introduction & basic setup

Email marketing as part of your overall online marketing | 03:15

Discussing MailChimp and pros and cons of other email marketing providers | 01:37

Designating a list | 04:10

Technically setting up the autoresponder in MailChimp | 02:25

First email of the autoresponder that can actually get your leads on a call | 09:59

Second autoresponder email | 07:58

Third, fourth, fifth and further emails in your autoresponder | 09:54

Your giveaway offer | 01:32

For Ecommerce and selling products

Marketing strategy to sell products online and offline07:24

Few more points on selling online | 00:10

Affiliate marketing section

Affiliate marketing | 04:35

Good parts of affiliate marketing | 02:29

Event marketing strategy section

Leverage events for almost any business & How to do event marketing | 07:09

Selling books and other products on Amazon

Section introduction 01:19

How to write a book to become a best seller even if you are a bad writer | 06:09

Most effective ways to promote your book on Amazon | 07:38

Amazon Kindle keyword research, categories and search | 06:41

NEW! Amazon SEO ranking factors 07:06

What I did to become a 3-time bestseller & generate spikes of book sales | 15:50

Briefly about paid ads since this course is about free marketing strategies

Ads overview: Facebook vs. LinkedIn vs. YouTube vs. Google Ad 12:04

Introduction to marketing: beginners please watch this first

Marketing fundamentals section introduction | 01:03

History and economic roots of marketing 03:33

Seth Godin and the concept of the Purple Cow 06:36

How to identify your target market | 03:56

A/B testing and how to increase conversion rates & relation to sales funnels | 07:25

Identifying KPI (Key Performance Indicators)

Defining KPI and examples of KPI in online marketing | 05:34

KPI for innovative start-ups in every part of their process | 13:17

How to create free infographics to make more engaging social and blog posts

Free site to get extra free images and infographics | 01:18

How to create your infographic so you can make more attractive posts | 03:30

Where to get unlimited free visuals to immediately enhance your content | 03:21

Course conclusion

Course conclusion quiz | 2 questions

Course certificate for this online marketing course - how to get it | 04:54

Thank you for being a great student in this online marketing strategy course | 00:30

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Requirements

Get ready to grow your business using smartest and most effective strategies for 2019

Description

Apply the most effective SEO and social media Internet marketing strategies for 2024 and finally get the growth you've been hoping for!Lost in your marketing? Did you hire freelancers with no results? Not sure what to do next?This course will set you on the right path, help you choose the most effective marketing strategy, and show you how to implement it for your business.If you become effective at promoting your business, the sky will be the limit.

LATEST COURSE UPDATE:


- Extra focus on SEO and winning with best long-tail keyword research
- Case studies of different companies & how they reached 1,000,000 users
- How to make cornerstone SEO pages that rank
- Write better headlines that increase click-through rates
- Full section on how to promote Amazon/Kindle books and become a best seller
- Growth hacking SEO strategies to make almost any page rank in top-10
- Improved audio/video quality
- Interview-based case study of how one client got millions of website visitors from Internet marketing  
- Tools and plugins to help you implement your online marketing strategies like the Weglot translation plugin which helps your SEO in other languages and immediately helps you rank for additional keywords

* JOIN OVER 18,000 DELIGHTED STUDENTS WHO HAVE TAKEN THIS ONLINE MARKETING COURSE

WHAT MAKES THIS INTERNET MARKETING COURSE EFFECTIVE & HOW IT WORKS

This course combines SEO and social media to maximize the results of each in an intelligent way.

First, you will implement modern SEO for your blog, eCommerce, or business website that sets you up for boundless long-term potential while also getting you early results.

Next, you will build up your social media marketing to give your business amazing branding, drive sales and boost your SEO efforts.

This way, you will get branding, sales and traffic growth in all the best ways, making them work together in a succinct, effective and professional marketing strategy.

WHAT IS GROWTH HACKING?

Before you identify the marketing strategy most effective at growing your business, you must experiment with different marketing tactics. That process of experimentation is called growth hacking. It is the process by which you discover the best strategies that will work for your unique situation.Growth hacking is essential in the early stages of start-up marketing when you don't yet know which marketing strategy will be best for your business.

PRACTICAL AND EFFECTIVE ONLINE MARKETING STRATEGIES TO GROW YOUR BUSINESS

All advice in this course comes from direct experience in my own business and Internet marketing work I've done for my clients. I know the ins and outs of every marketing strategy I teach because I've done these marketing strategies and they worked.I also focus on helping you find the absolute best and most effective marketing strategies for your specific business so you don't waste time pursuing secondary marketing strategies and put your best effort into the most useful marketing strategies.The strategies in this course work for me and thousands of my clients to find true growth, and they will work for you too.

INSTRUCTOR BACKGROUND

I've been an entrepreneur for 20 years, have personally coached over 1,000 entrepreneurs, taught 750,000 students online, and helped millions of entrepreneurs worldwide, some of whom created 6 and 7-figure businesses, and I can help you too.I am an expert marketer, and I create winning marketing strategies for my clients on a daily basis. Now it is your turn to benefit from my Internet marketing strategies to grow your business and fulfill your dreams.I am most fulfilled from my work when I see my clients grow their businesses. I made this course to help business owners grow their companies to tremendous heights.

AMAZING VALUE: OVER 16 HOURS OF VIDEO AND OVER 200 LECTURES

This online marketing course is comprehensive. It will make you a great marketer in a short amount of time. You will learn top social media marketing strategies, SEO (search engine optimization), how to get publicity for your business, effective offline marketing strategies, and everything in-between. After you complete the course, you will have a well-rounded understanding of all marketing strategies, and most importantly you will be able to choose and correctly implement the most effective strategies to grow your business.

GET A CAREER BOOST WITH A CERTIFICATE OF COMPLETION  

After completing 100% of this marketing strategy course, you will be emailed a certificate of completion. You can show it as proof of your expertise in SEO and social media and that you have completed a certain number of hours of instruction on the topic of marketing strategies.If you want to get a marketing job or freelancing clients, a certificate from this course can help you appear as a stronger candidate for marketing jobs.

RESPONSIVE AND CARING INSTRUCTOR: WORLD-CLASS STUDENT SUPPORT

If you have questions, know that I am here to help! I answer 99% of student questions within 24 hours. Many students tell me that other instructors don't respond. Well, I do because

1) I care about my students.
2) I feel a responsibility to make sure that students get their money's worth from the course.

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Testimonial

Online marketing seo and social media are very interesting sunjects and this course gives lot of help aneasy to understand.



Larry M.

I really happy I found this course, due to marketing strategy, specifically online marketing strategy is a subject which is really needed in my endeavor in to business. And i found it very interesting and helpful.

Mark W.

Learning how to create a professional online marketing strategy by combining SEO and social media marketing, and why to truly have a winning online marketing strategy, you need to incorporate both, SEO and social media marketing. This course focuses on how to reach tremendous scale of 1,000,000+ audience and beyond by leveraging high-growth online marketing strategies.

Israel I.

Very helpful. I have been doing online marketing for some time now, but this specific online marketing is unique because it combines SEO and social media. Many other trainers specialize in one or the other, their online marketing courses become biased towards what the instructors know best, but this online marketing course has a great balance of SEO and social media marketing.

Lenny