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Master Facebook marketing and Facebook ads, and boost sharing and engagement. Lean about Facebook groups, pages, Pixel
Created By Sharpening your Axe .
4.5 STAR RATING
10,330 STUDENTS
enroll now🤔 Feeling overwhelmed by ever-changing algorithms and ad formats?
🤯 Seeking a structured approach to Facebook marketing that delivers results?
🙌 Ready to launch your brand into the Facebook stratosphere?
🏗️ Yearning to attract a targeted audience and build a loyal following?
🎨 Eager to unlock the full potential of Facebook ads for explosive growth?
💻 Dreaming of Facebook marketing domination that sets you apart?
Learn at your own pace with over 7 hours of pre-recorded video lectures that you can access anytime.
Supplement your learning with a downloadable resource, such as a cheat sheet, workbook, or practice exam.
Take your studies anywhere with access to the course materials on your mobile devices and even on your TV for a comfortable learning experience.
Never lose access to the course content. Enroll once and revisit the lectures and resources whenever you need a refresher.
Earn a certificate upon completing the course, a valuable recognition of your accomplishment.
- Grow fans, engagement, and customers using Facebook marketing
- World-class student care and customer service - I answer 99% of questions within 24 hours
- Promote your business with personal accounts, business pages, groups, and fan pages
- Get more likes, shares, and comments on your Facebook posts
- Master Facebook ads (Meta ads)
- New lecture with 25 strategies to promote your business on Facebook
- Maximize the reach of every one of your Facebook updates
- Create a store right on your Facebook page and sell from it
- Facebook hacking for virality
21 sections • 105 lectures • 7h 16m total length
Welcome and course introduction and what to expect (03:16)
How students can get traffic from this course, plus student introductions (02:55)
NEW! How I sell on Facebook in an effective and legitimate way (with scripts) (06:19)
EXAMPLES & HOW TO'S: Write headlines that will grab attention (08:46)
ACTIONABLE EXERCISE: Rewrite your social posts and get feedback (01:00)
Facebook marketing from a page vs. group vs. personal page vs. fan page. (04:55)
How the Facebook algorithm works (04:08)
How to make engagement beget more engagement (03:26)
Newest information on how to make the Facebook feed algorithm show your posts (03:13)
Section introduction - adding additional engagement for your posts (01:20)
Colored background posts to boost engagement (02:11)
How to use images in posts to increase engagement (06:40)
Engagement hack: Facebook text delights to draw attention to your posts (02:11)
Boosting engagement on your Facebook posts with commenting and engaging people (02:28)
Calculating virality with the viral coefficient calculator (05:32)
Introduction to using memesPreview (01:07)
How to begin finding viral memes to post on your social media (03:17)
How to create your own image memes in minutes and for free (02:29)
How to create your own gifs to go viral (02:34)
Special, creative posts you can make that get more engagement (02:17)
Boosting virality with sharables and quotables (04:24)
Easiest Facebook marketing: From your own personal page (04:02)
Facebook page section introduction (04:15)
Beginning to set up your Facebook page (02:20)
Page banner size (02:28)
Setting the profile and brand image (01:37)
How to set up your Facebook page screen name (02:23)
Facebook page call to action button and About section (03:41)
Creating a store on your Facebook page (06:03)
EXAMPLES of well-run Facebook pages for different types of businesses (06:11)
Difference between liking and following a Facebook page (01:27)
Introduction to Facebook page chat automation and chatbots (02:04)
Setting up your Facebook away message (03:07)
Setting a Facebook page greeting in Facebook page settings (03:58)
Introduction to Facebook automations, and how to set them up (07:06)
Great example of an automated reply for a Facebook page (01:27)
Difference between chatbots and automations (03:28)
Registering on the chatbot site for free (00:44)
Example of a test chatbot I made to show you how I'd use it to sell (02:45)
How to actually create your chatbot - WALKTHROUGH STEP-BY-STEP (08:21)
Finalizing your chat bot and making it go LIVE (02:56)
Introduction to Facebook group marketing for engagement (04:14)
How to sell B2B products with a Facebook group - strategy that impressed me (10:05)
How to engage people in your group (03:35)
Post topic ideas that get engagement (01:54)
How to get people into your group (04:05)
Group rules and long-term success (02:31)
Examples of successful Facebook groups (08:37)
Premium and exclusive group strategy (02:14)
How to find good Facebook groups to sell to (06:44)
How to sell using pinned-posts (02:27)
How Facebook is replacing a large use of LinkedIn (03:01)
Getting extra sharing and engagement with Facebook events (04:34)
Example of how your event listing gets automatic promotion on friends profiles (01:49)
Walkthrough of how to set up the event (03:41)
Introduction to running contests (06:22)
Facebook's contest policies (01:34)
How to post your Facebook contest (02:09)
Really smart ways to announce the winner in a way that gets much more engagement (02:41)
On your website, asking people to like vs share (02:29)
Most traffic on Facebook is from outside United States. What that means for us (05:54)
What kind of groups you can sell from locally (01:59)
Section introduction to Facebook marketplace (01:01)
Starting to use local Facebook groups (01:48)
Joining a BUY/SELL group (03:38)
Why the next couple of videos look older (01:16)
How to post products for sale (02:37)
Results of my own posting - case study (02:09)
Social media and Facebook automation section introduction (01:51)
Social media automation tools (07:25)
Walkthrough of my SocialOomph account (03:59)
Facebook ads (Meta ads) section introduction (02:51)
Meta Ads, also known as Facebook Ads - introduction (04:45)
Facebook ads strategies and goals (08:09)
When not to run Facebook ads (05:51)
Explaining the Facebook Business Suite and the Facebook Business Manager (05:34)
Setting up your Facebook business accounts and logging in (01:15)
Setting up 2-factor authentication for security - now required by Facebook (05:28)
Customizing your Facebook Business Suite dashboard (02:02)
The Facebook ad library for spying on successful competitor ads (10:02)
Options for creating the video for your Facebook ad (05:06)
Starting to use and explore your Facebook Business Suite and pages (05:07)
Organizing Facebook business accounts and Facebook business pages (04:07)
Setting up your Facebook ad account and connecting it to a page (02:13)
Three different ad strategies for running ads to content (07:05)
Creating your Facebook Pixel (now called data set), and connecting to website (15:10)
Setting up Facebook custom audiences (06:38)
Our ad strategy, and setting up our first ad - part 1 (08:38)
Creating an ad campaign part 2, starting to create our ad set (07:59)
Creating an ad campaign 3, finishing the ad set and targeting (05:31)
Campaign setup part 4 - finishing up the ad creative (04:34)
The option to boost posts with an ad for a specific post (06:19)
Setting up Facebook Pixel for a Shopify store, and connecting to Shopify (07:12)
Possible pitfall of using the Ad Manager with the wrong ad account (02:47)
Creating WaveIfYouLike custom conversions (05:11)
Creating a Facebook ad campaign, custom events, custom audiences, and A/B tests (13:30)
Creating retargeting ads for Ecommerce products (06:28)
Connecting your Instagram account to also run Instagram ads through Facebook ads (04:09)
Ad creation and optimization checklist to stay on track (03:45)
Creative strategy for custom audiences (02:56)
Facebook ads retargeting quiz (1 question)
How to run your Facebook Live sessionsPreview (04:37)
Going Facebook Live on mobile (00:49)
How to run your Facebook Live sessions (04:37)
Course certificate - how to get it (04:54)
Bonus lecture: Next steps after this Facebook marketing course (00:30)
- Inspiration to promote and grow your business with social media
LATEST UPDATE for 2024: Re-filmed 90% of this Facebook marketing ads course and added:
- How to go viral - the formula for Facebook virality
- Facebook Live to build more superfans and drive sales
- Best practices for Facebook pages and Facebook groups
- How to boost engagement for each Facebook post and tap into new audiences
- How to write amazing headlines for your Facebook posts that grab attentionHow to run contests on Facebook
- Updated Facebook ads section
* OVER 9,000+ DELIGHTED STUDENTS HAVE TAKEN THIS FACEBOOK MARKETING COURSE
Promote your business, personal brand, or products on Facebook, learn viral Facebook hacking, and increase growth and engagement.
The course will teach you the proper Facebook marketing for your personal Facebook profile, business pages, and advertising (Facebook's paid marketing) to most effectively promote your business.
The course will also teach you what not to waste your time with, and what strategies might be effective.
In my business coaching practice, I help many people with their marketing. Most people struggle with Facebook marketing. It is vital that as a business owner you become very savvy with online marketing very quickly because that will be the difference between getting clients or not. And since most people first think about promoting their business on Facebook when they get started with their business, this is a very necessary course to take.
This course contains an entire section on how to set up and run Facebook ads. It discusses Facebook Ads Manager, how to set up the Facebook Pixel, how to run retargeting ads, and how to target lookalike audiences. It even shows you how to connect your Instagram account to your Facebook ads so you can run Instagram ads.
With rebranding comes confusion of terms. Don't worry, I'll explain the differences in all the terminology, so you won't have to be confused.The confusion is most present when it comes to Facebook ads, which is now known as Meta ads.
With the Meta rebranding, there has also been an update in Meta ads with some new concepts that were introduced. For example, we'll go over the Meta Business Suite, and all the different tools present in it including the Ads Manager.
After taking this Facebook marketing course, you will be able to comfortably determine what Facebook marketing strategies are viable for your business, and what strategies may be poor choices. That will empower you to make good decisions in how you promote your business on Facebook.
I've been an entrepreneur for 15+ years, have coached 1,000+ entrepreneurs in person, taught 750,000+ students.My work has had a positive impact on millions of entrepreneurs, improving lives in every country of the world, creating 6 and 7-figure businesses in the process, and I would love to help you next.
* Lots of extra freebies, downloadable worksheets, and exercises to make the course more interactive and valuable* Personal invitation to my Facebook community after you complete the course
If you have questions, know that I am here to help! I answer 99% of student questions within 24 hours. Many students tell me that other instructors don't respond. Well, I do because
1) I care about my students.
2) I feel a responsibility to make sure that students get their money's worth from the course.
When you complete 100% of the videos in this Facebook marketing course, you will be emailed a certificate of completion by Udemy so you can show it as proof of your Facebook marketing expertise, and that you have completed a certain number of hours of instruction in Facebook marketing.
This Facebook marketing course comes with an unconditional, 30-day money-back guarantee.
This is not just a guarantee, it's my personal promise to you that I will go out of my way to help you succeed on Facebook just like I've done for thousands of my other students. Invest in your future.
If you are excited and motivated to grow your business with Facebook marketing
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